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Press Release: Magneto Brand Advertising develops new brand identity for Chown Hardware
June 24, 2014  |  by Magneto Brand Advertising

FOR IMMEDIATE RELEASE

Media Contact
Justina Quagliata
(503) 222-7477

Portland, OR – (May 27, 2014) – Magneto Brand Advertising has been retained by Chown Hardware to develop a new unifying brand identity for its residential and commercial divisions. The project includes the creation of a new logo and mark as well as supporting graphic implementation.

Chown will embark on a comprehensive facelift of its overall brand identity including new signage on their offices in N.W. Portland and Bellevue Washington, all company vehicles, marketing collateral, etc. Chown is expected to unveil its new logo by fall.

“We are really excited to be working with a Portland institution like Chown. It will be fun and challenging to execute a new brand look that reflects both the company’s history and its future direction,” said Magneto Principal, Craig Opfer.

About Chown Hardware

Chown is a 134 year old, fifth generation, family owned and operated business located in Portland, Oregon and Bellevue, Washington. Chown offers products and services for the workplace and the home. Their services and products protect and secure the workplace and protect and beautify the home. For the workplace, they are experts in door hardware, access control and video surveillance. They design, specify and supply the right products to meet their customers’ needs. Please visit www.chownsecurity.com For the home, they are experts in residential door and cabinet hardware, decorative plumbing and lighting. They make sure their customers receive the right product to match their unique style. Please visit www.chownhardware.com

About Magneto Brand Advertising

Magneto is a creative and strategic agency that has been producing impactful brand-focused advertising and marketing campaigns for more than 12 years. Magneto works with a variety of national and regional clients. Services range from brand development and management, strategic planning, media planning and buying, public relations, graphic design, direct marketing, print and broadcast production to digital and interactive services and corporate video production. Our work strives to engage the audience and spark a positive, meaningful response for our clients’ brands. For more information about Magneto, please visit www.magnetoworks.com.

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